Creative writing allows writers to express their feelings or imagination in words. A creative writer can use the words, phrases, or techniques of his/her choice to write. In other words, creative writing gives a person plenty of freedom. Some popular varieties of creative writing are:
- Personal essays
- Fiction (stories, novels, etc)
Good writing skills are the most obvious talent or skill that a writer must possess. Apart from that, because of the broad definition of creative writing, it is also desirable that a budding writer also possesses some or all of the following skills to become a professional creative writer:
- Language skills (listening, speaking, and reading)
- Motivation and self-discipline
- Powerful imagination
- Abundant vocabulary
- Excellent research skills
- Communication skills
- Ability to meet deadlines
- Perseverance and persistence
- Basic technical know-how
- Ability to promote/market one's work
Creative Writing Jobs
When we think and talk of professional writers, especially in India, we usually just think about journalists or scriptwriters. However, little do people know about the other job opportunities out there for those wanting to make a career out of creative writing.
Many or most amateur creative writers dream of becoming successfully published authors. Unfortunately, India doesn't have many colleges or institutions offering a professional degree in creative writing. However, there are a few high-quality online learning programs and diploma courses on offer. These courses cover the basic elements of creative writing that help a writer lay the groundwork for their professional writing career.
Creative writing also offers a range of commercial opportunities to certified creative writers as well as amateurs. These include writing advertising copy, both print and online, creating web pages for businesses of all sizes, and so on. Copywriting can offer a long and rewarding career for those willing to dedicate themselves to it. Copywriting also offers opportunities in its varied related parts, such as production, marketing, and web development.
You can be a journalist for a news media or a magazine, although you could expect a lot of overlaps across both. Journalism is a fascinating enterprise, especially from the outside. However, for the amount of hard work that a journalist puts into his/her work, the financial rewards are not that satisfying. And, there is stiff competition to always deal with!
Professional journalism also requires a postgraduate degree in mass communication and/or journalism. While there are many good-quality degree courses in journalism in India, those with a National Council for the Training of Journalists (NCTJ) accreditation are almost always preferred.
Web Content Editor
The online world is our future. Many startups and small businesses actively look out for and employ dedicated web content editors as part of their core teams. The demands of the job can seem overwhelming at times, but if you are looking to dig in for the long haul, digital content editing is the way to go!
The field of SEO writing is a fast-growing market. SEO writers are in high demand. As part of your job, you will not only be writing content but researching and mining content to work out how best to fit it into your organization's business strategy. SEO specialists are also expected to work out ways to improve web content for both search engines and readers. A lot of technical knowledge is needed but it can be acquired on the job too.
Those with an eagle eye may enjoy the world of proofing, where copy is screened for errors before publication. Perfectionism is a pretty useful attribute here, as is a taste for spotting factual inaccuracies.
Content Marketing Specialist
Publishing great content, including articles, videos, or infographics, is an increasingly popular way for brands to boost their audience. Content marketing, in any form, requires great copywriting, which makes good writers a valuable asset to the job.
Social Media Specialist
Our lives are mostly lived out on social media. Professionals have also jumped on this bandwagon for doing business. Knowing what to write to engage an audience is an essential skill for those working with social media. Some old-school and old-fashioned writers might be appalled at the several language corruptions on display in social media, but for those who can communicate well through their writing, this is secondary.
Email marketing is still relevant and, in fact. an enormous industry. For online writing professionals, an interest in design, HTML, and CSS are pretty handy skills.
Writers, who pride themselves on their outgoing and confident nature, can definitely consider PR. Public relations offer a huge scope for creative writers, with copy needed for press releases, publicity material, and client promotions. If working in a fast-paced, ever-changing environment is something that excites you, this could be the role for you. PR comes with its perks too – attending events and receiving free products from clients!
How Creative Writing Courses Help
Becoming a professional creative writer does not require a set of formal education. Gifted individuals with the ability to observe the world in an imaginative way, can easily excel as creative writers. However, an educational degree in English literature or journalism and mass communication definitely helps you learn and improve your creative writing skills. Creative writing learning courses integrate a set of assignments, exercises, challenges, and projects that allow you to:
- Practice writing
- Detect mistakes
- Rectify errors
- Give and seek constructive feedback
- Enhance your writing skills
Improve Skills of Observation and Ideation
Writers are good at observing their surroundings. This is also the best way to find a niche, theme, and engaging plot to drive content. Training to become a creative writer helps to strengthen observation skills, deal with writer’s block, and find intriguing ideas to write on.
Improve Research Skills
No matter which aspect of writing you are currently focusing on - creating a character sketch, writing a short story, feature, news report, advertisement script, or editing and e-publishing - everything requires thorough research. Research helps in the following ways:
- Develops a perspective on your idea
- Makes the information interesting
- Adds to the details
- Adds authenticity to the content
- Helps you avoid plagiarism
Enrolling in a creative writing course also allows you to connect with people, talk, interview, and maintain records. Conduct direct or indirect research by reading more papers, books, magazines, novels, articles. This will ensure that your content retains its originality and uniqueness.
Improve Communication Skills
While training to be a writer, students are introduced to a peer grading feature where constructive feedback is sought and given. This form of exercise helps writers to improve their overall communication and interpersonal skills. It also motivates writers to:
- Proofread their own work
- Structure the content better
- Practice reading and writing every day
- Keep the readers’ perspective in mind while writing
- Focus on the emotions
- Keep the content simple and brief
- Review and analyze different key points
- Add clear examples
- Use jargon-free language
- Develop an in-depth understanding of the niche or form of writing that one is interested in.
Enhance Memory and Creativity
For anyone who has ever written, it is an agreeable point that writing regularly is a great stressbuster. It improves your imagination, boosts memory, and enhances creativity, especially in a world that has become obsessed with electronic devices and virtual reality. A creative writing training program helps to accelerate learning. It pushes the writer's mind to think, process, and memorize better, and express their thoughts with more clarity.
Improved Career Prospects
A training program in creative writing will take you through different genres of writing, such as fiction, non-fiction, screenplay, and advertising. You will learn to edit and publish your content. Working on assignments, exercises, and projects, related to every genre of creative, will deepen your practical knowledge.
At the end of your training, a wide range of expertise will help you explore a wide range of career options such as copywriting, content writing, web content creation, magazine/newspaper journalist, proofreader, content editor, primary executive, writing teacher, social media manager, and web content manager.
As a result of your certified training, you will have the chance to work with renowned marketing, advertising, or public relation agencies, technical or editorial writing service companies or publishing houses, media houses, NGOs, MNCs, and government departments in different roles.
Best Creative Writing Courses
There are a few institutes in India that offer short-term training courses in creative writing that allow students to become successful in the field of creative writing. The minimum educational qualification needed for applying to the best creative writing courses is Higher Secondary or 10+2, with humanities or arts as the main discipline. Most Indian colleges and universities also offer courses in creative writing as optional subjects in addition to the major subject of study during a bachelor's or master's degree course.
There can be a plethora of descriptions regarding what a creative writing course entails, depending on what the course objectives and your own learning goals are. Some creative writing courses may include details on how you can become a freelance writer and earn money for your work, either full or part-time.
Other courses may focus on improving your writing without much consideration for publication. Most creative writing courses, however, will include advice on how to write fiction, non-fiction and poetry. So, with that in mind, take a look at the top 3 creative writing courses in India, especially if you are on the hunt for online writing jobs.
Henry Harvin Education offers South Asia’s first Certified Creative Writing Course. The course aims to empower writers to put their imagination in words. The Course is offered in Online and Offline modes.
The Offline mode offers 24 hours of training as well as 24 hours of brush-up sessions. The Online mode offers 50 hours of e-Learning access. Students are trained by experienced trainers and authors, some of whom have over 10+ years of experience. During the course of the training program, students get to experience real-world content writing projects.
On successful completion of the course, every student earns the Henry Harvin alumni status, joining 18,000+ distinguished alumni networks worldwide. The Certified Creative Writing Specialist (CCWS) certification from Henry Harvin® Education is recognized by the American Association of EFL, UK Cert, UKAF, Content Writing Association in India, MSME & Govt of India.
British Council India
British Council has long been a stalwart in all things English - whether you are a scribbler, a secret diarist, or the next bestselling author. Find your unique writing style with British Council’s Introduction to Creative Writing course.
The Course is designed to help students to:
- Develop their unique writer’s voice and perspective
- Stimulate out-of-the-box thinking
- Enhance their artistic expression
- Express their thoughts clearly
- Develop a critical appreciation of different writing styles.
The course duration is 50 hours, spread over 9 weeks, with weekend online classes on offer. Students who are members of the British Council library can avail a special discount of 10% on the course fee. The required English Language level for admission to this course is 'Above the Upper-Intermediate level (Grade B2)'.
The leader in management degrees offers a Content Writing Master Course from IIM Skills to help students master all forms of content, long and short. The course duration is 4 weeks and is conducted through Live Online Classroom Training, including 16 hours of lectures, 60 hours of practical assignments, 10+ hours of internship lectures, and much more.
The range of topics covered in the course includes Industry Case Studies, Hands-On Assignments, Web Development, Social Media Marketing, SEO Writing, and Content Writing. On successful completion of the course, students are offered freelance work opportunities through IIM Skills’ Dedicated Placement Cell.
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