The subject of health and fitness always gets people talking, and conversation around the topic has been on the rise in recent years with the advent of social media fitness influencers.
These fitness ambassadors use platforms such as Instagram to further the discussion and give their own views on fitness, as well as advising their followers.
In the UK and around the world, these influencers have taken the internet by storm in such a phenomenal way that they have taken their success off the internet and into the real world with fitness product ads, partnerships and marketing campaigns.
The scale of the fitness community on Instagram can be seen in the 288 million posts that come up simply by searching for the hashtag #Fitness. This colossal figure shows the attraction of the fitness accounts and the success of fitness as a theme.
As it becomes more and more likely that we come across content from the #fitgirls and #gymrats of Instagram, here are a few names you’re likely to see on your explore page.
Claire Fabian (@claire.fabian on Instagram) has almost 10,000 followers, and with good reason! Through her refreshing and positive account, Claire offers hints and tips on wellbeing, nutrition, motivation and lots more as she documents her healthy lifestyle and inspires others.
Most fitness accounts emphasise the importance of healthy eating in conjunction with exercise ¦ source: Pixabay – Free-Photos
In addition, she also shares photographs of her meals and recipes to inspire others to introduce healthy eating into their day-to-day lives as well as advice on the best nutrition for building muscle. From toning your abs to building up your arms and cardio, this account is all about getting healthy and feeling good while doing so!
Sarah’s Instagram posts are followed by over 500,000 people! Between her posts about her day-to-day life and her personal training programme, @sarahs_day demonstrates how fitness can lead to greater mental wellbeing as well as physical. If you’re ever feeling down or struggling to keep up with your fitness regime, Sarah’s account can shine some light on getting back on track.
When she’s not sharing her fashion sense or the comings and goings of her everyday life on Instagram, Sarah spills the beans on promoting a flat stomach, finding your form and working your abs with little effort.
Sarah is also known for her well-balanced diet and healthy yet drool-worthy meals which inspire many to embark on their own fitness journeys.
By flicking through @soniatlevfitness, you’ll see that positivity, motivation and advice leads the way.
It’s a good mix of everything, with transformational before and after pictures, recipe ideas, workout tips and pictures of Sonia’s children, this fitness account shows the reality behind the #Fitspo.
As a mother who is familiar with the many issues caused by pregnancy and childbirth, she also has plenty of advice on fitness post-partum.
Lucy Mountain, known on Instagram as @thefashionfitnessfoodie, takes an alternative approach to living a healthy lifestyle, namely one that involves #NoBS.
Her philosophy is a reaction to the many posts on social media accounts which centre around healthy eating, but which are usually constructed with negative undertones, insinuating that there should be a certain amount of guilt associated with eating food, or that enjoying a dessert cannot be a part of a healthy lifestyle.
It’s important that you don’t see food as an enemy to health ¦ source: Pixabay – stevepb
Instead, Lucy emphasises the importance of enjoying treats as part of a balanced diet. Not only does her Instagram account promote a healthier attitude towards food, but it also depicts the reality of trying to live a healthy lifestyle and dealing with not-so-diet-friendly cravings.
In addition to her advice on enjoying food in a guilt-free way, Lucy’s posts include body positivity, workout videos, and debunking myths perpetuated by the fitness community – she’s definitely someone to follow if you’re into fitness and looking for a relatable source of advice and motivation.
Formerly known as Clean Eating Alice, personal trainer, author and entrepreneur Alice Liveing is all about giving health and fitness advice that is both easy-to-follow and effective. With her 639,000 Instagram followers, she shares workout demonstrations with tips on how to maximise each exercise, healthy recipes for breakfast, lunch and dinner, and news on what she gets up to in her everyday life.
When she’s not making content for her highly popular Instagram account, Alice writes. In addition to her fitness and recipe books, she also writes a column for Women’s Health magazine and gives interviews for other newspapers and magazines – so even if you don’t follow her on Instagram, you’ve probably seen her elsewhere! And as if all of this isn’t enough, she also has her own line of workout clothing, which is available to buy in Primark.
So, if you’re looking for some #Fitspo or even wondering what to make for breakfast, @aliceliveing will have something for you.
In addition to running her Instagram account for her 236,000 followers, Zanna van Dijk has also founded a company that manufactures swimwear made from ocean plastic and another account built to inspire and empower young women in their fitness journeys.
If you enjoy looking for workout tips and exploring what others do to get toned and stay lean, you’ll find plenty of clear demonstrations on Zanna’s Instagram account, @zannavandijk, with detailed descriptions of the full workout.
For those looking for inspiration to eat a healthier diet, this account also features lots of appetizing yet healthy meals to get you cooking!
With 2.2 million followers, and having made many appearances on national television, Joe Wicks, A.K.A @thebodycoach is famous for his HIIT (high-intensity interval workout) workout videos and his #LeanIn15 recipes, which are meals that promote a lean body and can be made in just 15 minutes.
For those who have little time to spare yet still want to get in shape, The Body Coach’s Instagram account offers achievable yet effective solutions to motivate them. And if you love his content, you can also find full-length HIIT workout videos on his YouTube channel, too!
Australian fitness guru, Kayla Itsines, rose to fame with the Bikini Body Guide and the hashtag #BBG. On her Instagram profile, you will find plenty of inspiration from the transformation pictures of those who have followed her fitness programmes, which show what you could also achieve.
The Bikini Body Guide is a popular programme among those wanting to tone up ¦ source: Pixabay – sasint
In addition to showcasing the results of her fitness regimes, @kayla_itsines also posts workout videos with full details of the exercises involved, as well as tips on toning specific muscle groups and lots of tempting yet fitness-friendly meal choices.
So, if you’re looking for workout advice, ideas, and motivation, why not check out Kayla Itsines on Instagram?
Jen Selter is a workout guru who has developed her very own workout programmes to help others achieve their fitness goals. Although the vast majority of her content is posted elsewhere online and on her Snapchat story, her fitness account, @jenselter, mainly features photographs of the results of her workout. Alongside the photographs of her various muscle gains and fitness progress, she often posts motivational captions and workout tips to help her 12.4 million followers stay up-to-date and motivated in their own fitness journeys.
By looking at her Instagram feed, it’s plain to see that Jen Selter lives the Rockstar lifestyle. Though many of us can only dream of having an Instagram feed like hers, her account means that by putting in the effort, having a toned body like hers is achievable.
Personal training expert and Instagrammer Carly Rowena (or @carlyrowena on Instagram) is well-known across many social media platforms for sharing her fitness progress, tips and advice as well as the things that go on in her everyday life.
Her expertise as a personal trainer also means that the workout videos and samples she posts are great to use as references when working through your own fitness plans. And if you’re feeling a little lost as to how to organise your exercises, Carly Rowena has plenty of short workout plans on her Instagram to get you going again.